Whether a personal or corporate matter, branding is a practice that is never complete. It is indeed an ongoing process. For a corporate organization to thrive, its branding must be consistent across the board. Everything tied to your company plays a role: your mission statement, your vision statement, your logo, your color scheme, your business culture, your marketing materials and the planning. The audience and/or clientele is a by-product of your branding efforts. The caliber of your audience depends on the caliber of your branding efforts and product. Be sure you bring your A-game. Let us cover with you how to improve your corporate branding with photography.
Bring Out The Photo Booths
One unique way to maximize your organization’s branding efforts is to incorporate photo booths at your company events. Whether your company is hosting an event for employees only or launching a new product to the public, we have your event covered. You can easily create an unforgettable experience for everyone in attendance. Renting a photo booth is a surefire way to give employees the memory of enjoying work and socializing. They can also take tangible photos home with them. On the flip side, it’s a great way for potential customers to interact with your new product and employees.
The most memorable photo companies offer leave behinds. We do too with our customized templates. When guests hop out of our photo booths with prints in hand, our professional attendant will help them add a custom-designed template to them. Our goal is to get people to relax, enjoy and participate especially at your corporate event.
Professionalism And Quality Go Hand-in-Hand
Think about the last corporate event you attended whether or not it was through your job. How was the atmosphere? How was the food, the decor? How was the effort put into the event as a whole? If everything was of the same caliber, you would likely gather the company takes their image seriously. The same principle can be applied for additions like photography.
If you’re part of your company’s event planning team, be sure not to skimp on the last additions such as valet parking or a photo booth. A full-size photo booth that fits up to 12 people says a lot more about your company than one photographer walking around with a DSLR camera. It’s far too easy for anyone to brand themselves as a “professional photographer.” Especially with a corporate activation, your company has one chance to impress the public. Hire a reputable and experienced team rather than the amateur. He or she will gain experience, but your company has one shot. Maintain your corporate image by working with industry experts and professional equipment.
Custom Corporate Branding
The Foto Box Live team offers custom-branded photo booths depending on your indoor or outdoor event. Within our 29-booth inventory, we can rent out our photo booths and customize backgrounds with your company’s logo and information. On rare occasions, we have worked to create complete custom builds from the ground up–such as Statoil. If that type of booth is something you’re interested in, please reach out to us directly with the subject line of “custom build inquiry.”
You know how important a company’s logo is for branding. Regardless of the company, countless hours are spent creating the perfect image and color palette for its logo. By using both a customized background template and props, we can couple your logo and mission statement to create a strong corporate presence. Foto Box also offers custom branded props that can complement your logo. To get an idea of what we can do for your company event, please check out our Facebook page!
Corporate events have to strike a difficult balance between serious marketing (after all, it’s your brand) and enjoyable memories. When you merge both, you’ve made an impression and ideally, new customers.
A lot of old school advertisers resort to old ways of pushing content through billboards, television ads or in print media. New school advertisers are reaching larger audiences, but on a one-to-one basis through their mobile devices. Very few advertising methods can successfully target a specific audience while in person under the same roof. An event photo booth can prove to be extremely effective. They offer a level of personal contact—the original instant message—that other advertising methods cannot provide.
Photo advertising allows marketers to promote their products to a targeted and prospective client demographic. Through use of a photo booth, you can keep the creative control of your brand in your hands. Create a consistent and recognizable brand with which people can quickly become familiar.
What’s more important for the company culture and branding than your team? After all, your company wouldn’t be the company it is without the right people in place. A photo booth offers a light-hearted activity that your team will love. It’s also another way they can link their faces to your corporate branding.
Thank you for reading,
The Foto Box Live Team | Photo Booths for ANY Event